Ad-Apt › AI automation and orchestration

We build and run the AI agents that do your marketing and operations work.

Agents, custom micro apps and the data pipelines behind them, built by one team that also runs your paid media, your site and your CRM. We do not recommend AI. We operate it.

The definition

What does AI orchestration mean for a business?

AI orchestration means several agents and systems working in sequence on one job, with a person approving the decisions that matter. Instead of one chatbot, you get a chain: each step has an owner, a rule and a record.

A typical chain looks like this. A lead arrives, an agent qualifies it, the CRM routes it, a second agent drafts the follow-up, and your team sees the result in one report.

Step 1
A lead, call or order comes in.
Step 2
An agent qualifies it against your rules.
Step 3
Your CRM or dispatch system routes it.
Step 4
A person approves, and the result lands in one report.
Services

What do we build?

We build four things, and we run them after launch. The stack follows the problem: we use the Anthropic API for agents, and Cloudflare, Google Cloud and BigQuery where the job calls for them.

Custom AI agents

Agents on the Anthropic API that answer, qualify, research and report inside your existing systems.

AI orchestration

Workflows that connect your CRM, POS, ad platforms and inbox so work moves without handoffs.

Custom micro apps

Small, focused tools and portals built for one job your team does every day.

Answer engine optimization

Get cited by AI search. We start with a free audit of where you appear today.

See AEO services →
Proof

Results from the same team.

These are outcomes from full marketing and engineering engagements, not from an AI tool alone.

+300%
demo requests for a B2B attribution software company, from SEO, content, video, a podcast and paid search run off one keyword plan.
174
estimate requests for a Portland general contractor, from brand, site, free-estimate funnel, local SEO, paid media and CRM follow-up.
7.2 ROAS
sustained on paid spend for Teton Gravity Research, where we run the Shopify store and the paid Meta and Google programs.
How we work

We operate AI inside our own delivery. Then we build it for you.

Strategists set the play, agents do the production work, and humans make the calls. We run agents on our own research, site builds, content, analytics audits and paid media iteration. Carcin is the public proof.

For A Mint Life, we designed the Zoho CRM architecture, lead routing and behavior-triggered automations that run the daily post-acquisition flow. For a national car wash portfolio, we built the customer portal wired to the in-bay POS and the iOS and Android apps for both brands.

Working together

How do we work with you?

Most engagements go from intro call to active work in 7 to 14 days. A senior strategist reads every inbound and replies within one business day.

Is AI the right answer for every problem?

No. About a third of the site audits we run conclude the right move is to fix what you already have. If a simpler fix beats AI, we say so and point you to the better option.

What do you report on?

We report on revenue, pipeline, CAC and booked jobs, reconciled against your POS or CRM data, not on impressions or platform-reported conversions.

What does it cost?

We do not publish packages. Retainers vary by scope, channel mix and ad spend, and website and infrastructure work is quoted as a fixed project. Talk to a strategist for a scoped quote.

Next step

Tell us the job. We will tell you if AI fits.

Start with the free AEO audit of where AI search cites you today, or talk to a strategist about an agent, an orchestration or a micro app.

Talk to a strategist